← All comparisons
comparison · tools

AI search visibility tools, compared honestly

Four good tools, four different jobs. Here's what each one is built for, what it costs, and where Hven fits — so you can pick the right one even if it isn't us.

Hven Profound AthenaHQ Otterly
Starting price / month $49 $499 $295 $29
Built for Founders, small teams, agencies Enterprise brands Mid-market marketing teams Solo monitoring
Tracks AI tool mentions Yes — ChatGPT, Perplexity, Gemini, Google AI Overviews Yes — broad AI tool coverage Yes Yes
0–100 score with weekly history Yes Yes (enterprise dashboards) Yes Partial — rank tracking
Tells you what to DO about it Yes — one ranked action a week, with the template, then verifies the lift Recommendations via service tier Content suggestions No — tracking only
Citation tracking (the sources AI tools lean on) Yes Yes Partial No
White-label reports + prospect audits Yes — Agency plan ($349) Enterprise contracts No No
Setup Add your domain — first insight in minutes Sales-led onboarding Self-serve Self-serve

Competitor pricing and features as publicly listed at the time of writing — check their sites for current details. If we've got something wrong, tell us: info@hven.io. Prices in US dollars.

the honest read

Who should pick what

pick profound if

You're an enterprise brand

Large team, procurement process, custom integrations. Profound is built for that scale and priced for it ($499+). Hven doesn't compete there.

pick otterly if

You only want monitoring

At $29 it's an inexpensive way to watch mentions. You'll see the numbers move — deciding what to do about them stays your job.

pick hven if

You want the score AND the fix

Hven exists for the team that wants one number, one trend, and one concrete action a week — then proof the action moved the score. From $49, no pixel to install.

See your own number first

Add your domain and watch your first weekly check land today — then compare with anything you like.

Start free →